Residential Hub: Medavakkam has witnessed significant real estate growth over the years, primarily due to its proximity to IT parks and employment centers in the southern part of Chennai. This has led to an increase in residential development in the area.

Affordable Housing: Medavakkam has been known for offering more affordable housing options compared to some of the prime localities in Chennai. This has attracted both homebuyers and investors.

Connectivity: Medavakkam benefits from good road connectivity to areas like OMR (Old Mahabalipuram Road) and the IT corridor. This has made it an attractive location for IT professionals.

Amenities: The locality offers various amenities such as schools, hospitals, shopping centers, and parks, making it a convenient place to live.

Future Growth: The area's real estate market is likely to continue growing, as Chennai expands towards its southern suburbs.